This pastweekend I went to see Rise of the Planetof the Apes. Ive been a big fan ofthe films since I was a kid, so even in the middle of packing for a move,heading out to the theater on opening weekend was a no-brainer for me.
|Note: Image copyright 2011 20th Century Fox|The moviewas entertaining; smart, even. And inthe midst of all the screeching, chest-thumping and musings aboutman-vs.-chimp, I had a weird, random thought:
What if thechimps had gone about their conquest a different way? What if for example they worked on theirPR skills?
After all,the problems the apes faced werent so different than what a lot of companiesrun up against. Primately
primarily they were misunderstood. People didnt really know what to make ofthem. A lot of this comes down to thefact they werent able to articulate their messages correctly (hard to do whenyoure relying on the ooh-ooh-ooh-aah-aah-aah form of communication). They were also up against a well-established,well-funded competitor (scientists). Italso didnt help that the new-and-improved apes were still trying to figure outwho they were, developing their identity as they evolved. Soundfamiliar?
I dont think its a spoiler to say that, in the end, things dont turn out tooshabby for the apes. But man, did theygo about things the hard way! If onlythey had used some of those newly-generated brain cells to work on acommunications plan it may have kept things from going completely bananas.
Next timewell talk about how Harry Potter and theDeathly Hallows is not in any way, shape or form related to ineffectivecrisis communications